Client Problem or Viable Prospect

Are you part of the problem or part of the solution…?                  

* Accurate problem identification in their terms
* Accurate communication provided in your terms
* Endless meetings with no genuine progress
*  “I thought you were – No – I thought YOU were…?!?
* Poor or incomplete client communication
* Business intent-versus-client-content issues
* “Who has time to read let alone think anymore?!?”  

Problem or Prospect

 Are they a viable business prospect for you…?                                                       

  • Demonstrate your expertise succinctly and accurately
  • Visualize unique business problems prospects face
  • Visualize unique business solutions you provide
  • Coordinate communication with key players
  • Document meetings with WHO does WHAT and WHEN identified NOW
  • Decide business viability particularly if prospect is NOT a viable opportunity
  • “One picture truly is worth a 1,000 words.”